1. The Masthead fills the width of the page as the magazine is
well recognised as its image over laps the
masthead, meaning the audience do not need to see the
full masthead to know which film magazine it is. Also the
masthead has a unique style which runs through each
issue.
The magazine uses a puff which highlights the attractive
features, within the puff is a persuasive technique which is
alliteration ‘More Marvels’.
‘More’ and ‘plus’ are buzz words which highlight the main
features. The buzzwords are normally large, this draws the
audience attention to them and its article.
The magazine uses a barcode which is essential to the front
cover as it shows its official, it is positioned down at the
bottom so its out the way but still noticeable.
The skyline shows off a USP feature off the magazine which
stands out because of the large font and gold font.
The subtitles are white bold and stand out against the blue
background
The magazine front cover is busy and filled with features The image uses a recognisable character who
which shows there is a lot to offer. is the main feature. The image is direct as the
The main cover line anchors the meaning of the character stands as if he has dominance over
image, that inside is articles on iron man 2. so the target the audience.
audience would be action hero fans, iron man fans or total The light from the iron man is very eye-
film fans. catching.
The main cover lines font of ‘iron man 2’ is straight and
robotic relating to the image.
The magazine sticks to the same font and size for the

2. The main image is not covered by the mast heading, this is
not blocking the audience from knowing what magazine it
is because it is already well recognised.
The image is of a well know actor in the role of Sherlock
Homes this is shown by the costume worn and the main
cover line. By using this character as the main feature it
will attract fans of; the film, actor, and magazine.
In the magazine Sherlock Homes makes it more personal
and eye catching by staring directly at the audience.
Buzzwords
• ‘Extra’ suggests the magazine has more to give the
audience
•‘Sneaky’ suggests gossip or something the audience
shouldn't know.
The cover line is large and bold and relates to the image
The subtitles include what the main features are inside the
magazine and they are located either side of the image
making the image in the centre and directed at the
audience.
The barcode is out the way but can still be seen as its an
essential.
The mast heading ‘total film’ suggests the magazine is all
about every genre of film.